What started as a mobile expresso cart has grown to become a coffee staple in Greer, SC and one of the go-to coffee shops in the Upstate.

My Defender team was tapped to rebrand Flying Fox Coffee. We worked together to create a bold and unique visual identity for them, refining the iconic flying fox, creating a completely bespoke lettering logo and incorporating additional illustration elements to complement the brand. Included below are primary and secondary logos, packaging design, signage and illustration.

CLIENT

Flying Fox Coffee

AGENCY

Defender

CONTRIBUTION

Lettering, Logo Design

ILLUSTRATION

Brett Wilbanks, Brando Zellars

PACKAGING

Brando Zellars

PHOTOGRAPHY

Rony Rivera